After having produced such a strong identity and brand for the Archbishop Sentamu Academy in Hull, The Creative Agency already had strong affiliations with the Diocese of York. Because of this relationship, The Creative Agency were invited in to assist with the brand creation and website design for the Diocese of York Educational Trust and its affiliated MATs / Academies.
The Creative Agency designed a brand that uses a strong colour scheme, combining a strong traditional burgundy with a prestigious metallic gold. This colour scheme is relevant to the Archbishop of York and the swatches used are similar to those used on the current Archbishop of York website. These two colours are used on all future Academy and MAT marketing materials within the trust, ensuring that the brand is kept consistently strong. Part of the project was to also produce the identity and website for all the affiliated Mats and primary academies linked in to Educational Trust. See the DYET family chain below.